PS3 is "Moving" On Up
 Date: Mar 11

 The Playstation 3 is "Moving" on Up to the Wii Side with the official branding of its motion controller, named "MOVE"

|PR:SCE| Sony Computer Entertainment has unveiled the official status of their motion controller, and to follow comes the official press release. Labeled the PlayStation®Move this will be the first motion controller device to be released since the debut of the Nintendo Wii. 'Move' will also have a sub-controller (nunchuck) and work with the SonyEye (camera) for tracking purposes.

PlayStation®Move is set to launch worldwide this fall, offering a motion-based, high-definition gaming experience unlike anything on the market. Concurrently with its launch, SCE will also release PlayStation®Move sub-controller to be used along with the motion controller for intuitive navigation of in-game characters and objects. The PlayStation Move platform, including the motion controller, sub-controller, and PlayStation®Eye camera, together with a strong lineup of software titles, will deliver an innovative and highly immersive experience on the PS3 system.

Working With the EYE
The combination of the PS3 system and PlayStation Eye camera detects the precise movement, angle, and absolute position in 3D space of PlayStation Move motion controller, allowing users to intuitively play the game as if they themselves are within the game. PlayStation Move motion controller delivers unmatched accuracy through its advanced motion sensors, including a three-axis gyroscope, a three-axis accelerometer, and a terrestrial magnetic field sensor, as well as a color-changing sphere that is tracked by PlayStation Eye camera. Through PlayStation Move system, both fast and subtle motion can be detected, whether the user is swinging a tennis racket, or painting with a brush. With PlayStation Move motion controller, users can provide direct input through action buttons and an analog trigger, while receiving physical feedback from rumble functionality and visual feedback from the sphere’s ability to display a variety of different colors. Furthermore, PlayStation Eye camera can capture the player’s voice or image, enabling augmented reality experiences.

The Sub-Controller
The newly announced PlayStation Move sub-controller is a one-handed controller, developed to further expand the game play options that PlayStation Move games can offer*2. PlayStation Move sub-controller features a sleek curved design that pairs with the motion controller and comes with an analog stick and directional buttons that allow users to easily control the game when moving characters or choosing a direction. Like all other Wireless Controllers for the PS3 system, it comes with a built in lithium-ion rechargeable battery as well as Bluetooth technology, enabling the controller to transfer the input information wirelessly to the PS3 system without a cable. PlayStation Move motion controller and sub-controller will further broaden the gaming experience on the PS3 system for all genres, from games that use one motion controller to games that use both controllers.

The introduction of PlayStation Move controllers has been well received within the industry and now 36 third party developers and publishers have decided to support PlayStation Move platform.

The Games
At the GDC presser, Sony also showed 'Move' working with some normal PS3 titles as an optional control scheme. Shown at the show was SOCOM 4, LittlebigPlanet and EyePet. Aside from those three a few new I.P.'s have been announced. The new titles are...

· Motion Fighter
· Move Party
· Sports Champions
· Slider
· TV Superstars
· The Shoot


 EA Sports Active 2.0
 Date: Mar 10

 EA Sports Active 2.0 has been announced, and its heading to the PS3- along with the Wii- and iPhone.

|Press Release| EA SPORTS Active announced EA SPORTS Active 2.0* (working title) is now in development and will be available this fall on PlayStation 3, Wii, iPhone and iPod touch (really?!).

The new EA SPORTS Active 2.0* fitness program will deliver true fitness results by featuring an innovative wireless control system, powered by new leg and arm straps with motion sensors, a heart rate monitor to capture intensity, and a new online hub to track and share workout data. EA SPORTS Active 2.0* will make working out simple, effective and will go with you wherever you are.

The new EA SPORTS Active 2.0* innovative wireless control system will give users complete freedom of motion, making it even easier to get a workout that delivers great results. Using innovative heart rate detection technology, the heart rate monitor will help users monitor intensity, providing constant on-screen monitoring throughout the workout and tracking user data over time to optimize performance.

EA SPORTS Active 2.0* will also feature an online hub will allow users to track and share all of their workout data, providing a centralized destination for all fitness, wellness and training needs. It will host a thriving online global community of EA SPORTS Active users who can share their fitness journeys, interact with workout groups and send messages to each other online to stay inspired and engaged. Users will also have the ability to download new workouts and exercises to their online connected PlayStation3 console to keep their workouts fresh and maintain motivation.
 Resident Evil 5: Gold Edition
 Date: Mar 09

 The Gold Edition of Resident Evil 5 has shipped to stores with more Resident Awesomeness!

|Update: Capcom| Resident Evil 5 has received an substantial upgrade to make it even more awesome. Repackaged as 'Resident Evil 5: Gold Edition', has ships to store shelves today in North America and it’s bursting at the seams with exciting new extras-- for the price point of $49.99 US.

The New Awesomeness Includes:
New Episode: LOST IN NIGHTMARES
New Episode: DESPERATE ESCAPE
New Skins: Costume Packs 1 and 2
New Mode: THE MERCENARIES REUNION
Online Mode: VERUS
New Collectibles: Extra Figures
 Kesler to Cover NHL 2K11
 Date: Mar 09

 2K Sports Signs NHL Superstar Ryan Kesler of Vancouver Canucks as Cover Athlete for NHL 2K11

|PR:2K Sports| 2K Sports have announced the signing of Ryan Kesler, star two-way forward for the Vancouver Canucks and 2010 Winter Olympics hero, to be featured as the cover athlete and spokesman for their upcoming video game, NHL 2K11.

Kesler, a vital member of the upstart 2010 U.S. Olympic hockey team, captured the collective attention of sports fans around the world with his gritty and awe-inspiring performance, and will now look to bring the same electrifying play to NHL 2K11.

Northwest's Best
Drafted by the Vancouver Canucks in 2003 as the 23rd overall pick in the first round, Kesler has spent his entire five-year NHL career with the Canucks. As a 2009 Selke Trophy finalist, awarded annually to the top defensive player in the league. Best known as a two-way forward, Kesler also set personal statistical records last season with 26 Goals and 33 Assists. He was honored with the Cyclone Taylor award last year as team MVP and has helped to lead the Canucks this year to the top of the Northwest division.
 EA Working with 38 Studios
 Date: Mar 09

 EA signs a publishing deal with 38 Studios, who is currently working on a next-gen RPG called Project Mercury.

|PR:Electronic Arts| Electronic Arts announces that they have signed an agreement with 38 Studios, to publish the company’s first video game, an epic single-player role-playing game codenamed ‘Project Mercury’.

38 Studios is the creative enterprise of World Series MVP and avid gamer Curt Schilling. ‘Project Mercury’ is being developed at Big Huge Games, a wholly-owned subsidiary of 38 Studios, under the leadership of Ken Rolston, former lead designer of the critically acclaimed hits, Elder Scrolls III: Morrowind and Elder Scrolls IV: Oblivion. The game marks the first entry into the company’s vast universe created by New York Times best-selling fantasy author R. A. Salvatore, with artistic direction by Todd McFarlane, renowned artist and creator of Spawn.
quote (David DeMartini, Senior VP/GM of EA Partners.):

“We are thrilled to be working with 38 Studios. The world of RPG gaming is so rich and it is a perfect complement to our partners and title portfolio in EAP. Project Mercury is bursting with first-rate talent, with passion that spans across the board, from Curt to R. A. to Todd and Ken. We look forward to collaborating with them to create an amazing game set in this incredible new world.”

Project Mercury will be available for the PlayStation 3, Xbox 360, and PC.
 Mafia II adds Bunnies
 Date: Mar 08

 2K Games partners with the "Sophisticated" Magazine, Playboy, for some good old male entertainment in Mafia II.

|Press Release:2KGames| 2K Games have announced that it has signed a license agreement with Playboy magazine for a unique in-game integration to use more than 50 of their vintage covers and Centerfolds in Mafia II. Set in the fully realized and immersive 1940s and 1950s American urban cityscape of Empire Bay, Mafia II will enable players to collect virtual copies of the iconic magazine, which has served as the definitive guide to lifestyle and culture for men since December 1953.
quote (Christoph Hartmann, president of 2K.):

“While most mob-inspired games' emphasis is solely on action, Mafia II features a deep and compelling narrative that is embellished with a sophisticated, era-evoking atmosphere, In partnering with Playboy, we are able to add a unique element of authenticity to the game by using vintage images from the magazine that illustrate the power of Playboy's influence on the attitudes and culture of that generation.”

Mafia II is a beautifully crafted look into the dark and unforgiving world of the Mafia where clothing, cars, music and advertising are meticulously created to replicate an American city in the ‘40s and ‘50s. Players will easily become engaged in the game's cinematic, Hollywood-style experience with strong, believable characters in a living, breathing city that transports them to a time when rock-n-roll first strummed its guitar and chrome-plated hot rods roared down boulevards.


 Sinclair Solutions DLC
 Date: Mar 05

 2K Games announced the 'Sinclair Solutions Tester Pack', the first DLC for BioShock 2.

|Press Release| 2K Games announce 'the Sinclair Solutions Tester Pack', the first in a series of single and multiplayer downloadable content for BioShock 2, will be available on March 11, 2010 from both the Xbox LIVE Marketplace, Games for Windows-LIVE and the PlayStation Network for $4.99.

Sinclair Solutions Tester Pack, the first of several planned downloadable packages, contains a number of customization features that will allow players to further their character's development in BioShock 2's multiplayer modes and provide a deeper multiplayer experience.

The pack includes:
Rank increase to level 50 with Rank Rewards
New playable characters - Louie McGraff and Oscar Calraca
20 new trials*
A third weapon upgrade for each weapon
Five additional masks*
*Some items are only available after a player achieves a rank of 41 or higher.

Announcements about additional downloadable content for BioShock 2 that will extend the game's single player and multiplayer experience will be made in the coming weeks.

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